Ville Laukkanen

Hi

I build automations and data tools that save time and money.

My latest client project automated an e-commerce merchant's finance workflow โ€” result: over 40 hours per month freed from manual reporting.

My background is in e-commerce data analytics and technical implementation โ€” now I combine that with AI. I specialize in practical AI solutions, data visualization, and process automation.

Before that, I played poker professionally for ten years โ€” it taught me decision-making under uncertainty and constant adaptation.

This site was built with Claude Code.

Process Automation

Claude API, Python, automation pipelines

Data Utilization

AI-powered analytics, MCP integrations, data visualization

Marketing Automation

SEO tools & dashboards, content pipelines

Projects

Completed projects and solutions

Workflow diagram: Shopify data flows through Python automation into Google Sheets reports

Finance Workflow Automation

Completed
Problem: A Shopify merchant was spending about 40h/month on B2B client reporting.
Solution: Redesigned the processes and built a Python automation that processes Shopify data and generates 100+ reports in Google Sheets automatically.
Result: 40h/month+ freed for business development.
Learning: Documentation solves more problems than code.
Pandas Google Apps Script Workflow Design
SEO content pipeline components: website, analytics, content, backlinks, keywords, social media, rankings, and optimization

SEO Content Pipeline

Live
Problem: "What should we write about?" → published article is a slow, manual process.
Solution: Built an AI-powered SEO platform: 3-agent content pipeline (Claude API), site crawler, internal link management with orphan page detection, cluster analytics, and automatic meta/title optimization.
Result: 15+ integrated tools, ~โ‚ฌ0.50/article, powering two live websites.
Learning: Multi-agent quality control (writer, reviewer, rewriter) beats a single pass.
Claude API WordPress API Python
Portfolytics app collection analytics dashboard for Shopify merchants

Portfolytics

Live
Problem: Shopify merchants had no easy way to see collection-level analytics.
Solution: Built a Shopify app with a freelance developer, integrated with GA4.
Result: Live app on the Shopify App Store.
Learning: Building the product is half the battle โ€” distribution is the other half (and harder).
Shopify API GA4 Data Visualization
Tech Career Compass app penguin mascot with compass and tablet in a futuristic city

Tech Career Compass

Live
Problem: Tech professionals need personalized learning paths.
Solution: AI-powered web app that creates personalized learning paths: user profiling, Claude API recommendation engine, and content site.
Result: Live at techcareercompass.com.
Claude API Product Design Prompting

The Lab

Experiments and things I'm learning

TravelEspain.com

SEO Automation ยท Claude API ยท WordPress

Affiliate site where I test SEO platform tools in practice โ€” keyword research, content production, and internal link management automated.

Visit site โ†—

NHL Prediction Model

Python ยท Machine Learning

Machine learning model for predicting NHL game outcomes โ€” statistical analysis and probability calculations.

Email Auto-Responder

Google Apps Script

Google Scripts automation for inbox management

Check it out โ†—

Contact

I'm currently looking for consulting and specialist roles in AI, automation, and data analytics. Open to both full-time and freelance opportunities.